The decision to brand a nation and how to do it is a challenge to crack for any Government… as a nation, the government must ask itself… are we brand-ready?
The core stakeholders, normally lead by the highest echelon of Government (big budget $$$), need to agree
…
The United Kingdom has pulled ahead of both the United States and France as an affordable jurisdiction to conduct business, according to KPMG’s Competitive Alternatives 2010 study, which compares business costs in 10 countries in North America, Europe, and Asia Pacific.
Mexico retained its number one ranking from the last …
Invest NI has said it fears it could miss out on opportunities for inward investment because of public spending cuts. The agency is bracing itself for reductions in its budget over the next few years. There are already …
Two of the world’s top agencies have recently said goodbye to their names.
Goodbye ISA, hello Invest Sweden
The official Swedish government agency for investment promotion, Invest in Sweden Agency, was founded fifteen years ago. It has until now …
With all that money ploughed into fab stadiums maybe the budget didn’t allow for more, not even a soccer ball in sight. Albeit a low key start, the stand is full of enthusiastic South Africans. Have you started doing …
The European Commission has chosen Stockholm as Europe’s first Green Capital 2010, praising its long-term focus on environment. The green PR machine is working at MIPIM, to create awareness, young Swedes are cycling around Cannes giving away French water bottles …
Now everyone knows what KRASNODAR is, and where it is! Oh boy have they spent money on location marketing here. If you didn’t know, winter games Sochi.ru 2014 will take place there. MIPIM tweet.
Informal survey among 20 IPA professionals at MIPIM – Do you get good leads here? Everyone replied, the networking and contact making is astonishing and essential, but where are the investors …? Hijacked by the Russians some say…? MIPIM tweet.
What does Singapore do to grow? – create another Singapore. Reclaimed land project at Marina Bay is astonishing, almost doubling the size of the country. 24×7 work, live, leisure. High profile area for business living and leisure. MIPIM Tweet.
On Manchester’s funky stand it’s not about bricks and mortar any more – it’s about clicks and data – here they do things differently. MIPIM Tweet.
Christina Knutsson, is a director of GDP Global since 2005. She has 16 years' direct experience in economic promotion, working with and on behalf of European, African and Latin Americ...Read More ».
